Campaign examples
Ways to use StreetLoop.
Six illustrations of how campaigns can be structured across the network.
The examples below demonstrate potential campaign structures and are not representations of current client campaigns.
Example structure · Illustrative 01
Local dentist
Build awareness within a local catchment.
- Placements
- Window + Counter
- Coverage
- Venues within walking distance of the practice
- Timing
- Four to eight weeks, rotating through opening hours
- Creative
- One clear message and a simple location cue
Example structure · Illustrative 02
Estate agent
Build repeated visibility throughout a target area.
- Placements
- Window
- Coverage
- Multiple venues across the agent’s patch
- Timing
- Ongoing, with creative refreshed regularly
- Creative
- Valuation or brand message, consistent across locations
Example structure · Illustrative 03
Restaurant opening
Promote a venue opening to nearby audiences.
- Placements
- Window + Counter
- Coverage
- Venues close to the new site
- Timing
- Two weeks before to two weeks after opening
- Creative
- Opening date first, then an opening offer
Example structure · Illustrative 04
Recruitment
Promote vacancies across selected communities.
- Placements
- Counter + Window
- Coverage
- Communities where candidates live
- Timing
- While roles are open
- Creative
- Role type and one simple way to apply
Example structure · Illustrative 05
Consumer brand
Reach shoppers through selected retail environments.
- Placements
- Shelf + Counter
- Coverage
- Selected retail environments
- Timing
- Aligned with a launch or promotion
- Creative
- Product-led, sized for each placement
Example structure · Illustrative 06
Travel / airline
Use premium outward-facing inventory across selected urban areas.
- Placements
- Window
- Coverage
- Selected urban areas
- Timing
- Booking season or route launch
- Creative
- Destination-led, with a single call to action